Sunshine Clothing merges contemporary fashion with the rich heritage of Indigenous art, creating a brand that honors traditional patterns and symbols through its clothing lines. This project involved developing a vibrant brand identity that reflects the brand’s ethos, including logo design, an inspired color palette, and typography that complements the Indigenous artwork at the heart of the brand’s designs.
I had the pleasure of collaborating with an Indigenous entrepreneur to bring their vision to life through the creation of a unique monogram logo. This project was an exciting journey into blending traditional elements with a contemporary aesthetic. By carefully digitizing their original artwork, we were able to preserve the integrity and depth of their designs, adapting them for a modern application on a range of clothing items. This process not only honored their heritage but also showcased the versatility and timelessness of Indigenous art in today’s fashion landscape
